{"id":11125,"date":"2025-06-30T14:32:11","date_gmt":"2025-06-30T13:32:11","guid":{"rendered":"https:\/\/www.clarity.cx\/blog\/les-mesures-incitatives-sont-elles-reservees-aux-equipes-de-vente\/"},"modified":"2026-01-14T14:38:04","modified_gmt":"2026-01-14T14:38:04","slug":"les-mesures-incitatives-sont-elles-reservees-aux-equipes-de-vente","status":"publish","type":"post","link":"https:\/\/www.clarity.cx\/fr\/blog\/les-mesures-incitatives-sont-elles-reservees-aux-equipes-de-vente\/","title":{"rendered":"Les mesures incitatives sont-elles r\u00e9serv\u00e9es aux \u00e9quipes de vente ?"},"content":{"rendered":"\n<p>Vous \u00eates curieux de savoir comment les incitations et les primes peuvent influencer les performances au sein d&#8217;une organisation ? Rejoignez Alex Srebny, repr\u00e9sentant commercial chez CLARITY, et Martin Schleipfer, leader de la gestion des performances commerciales chez SAP, pour explorer l&#8217;impact de la r\u00e9mun\u00e9ration incitative. <\/p>\n\n<p>Cette conversation r\u00e9v\u00e8le pourquoi des syst\u00e8mes d&#8217;incitation bien con\u00e7us ne se contentent pas de calculer les paiements. Ils permettent d&#8217;aligner les \u00e9quipes sur les objectifs strat\u00e9giques de l&#8217;entreprise, d&#8217;augmenter les revenus et d&#8217;optimiser les co\u00fbts. <\/p>\n\n<p>Qu&#8217;il s&#8217;agisse des raisons pour lesquelles les vendeurs s&#8217;\u00e9panouissent gr\u00e2ce aux primes ou de la mani\u00e8re dont d&#8217;autres services peuvent b\u00e9n\u00e9ficier d&#8217;approches similaires, Martin partage des id\u00e9es pratiques sur la mise en place de syst\u00e8mes qui motivent et r\u00e9compensent.<\/p>\n\n<p>Regardez la vid\u00e9o pour d\u00e9couvrir comment les entreprises utilisent les incitations pour guider le comportement et obtenir des r\u00e9sultats, quel que soit le r\u00f4le.<\/p>\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"CLARITY \/ interview with Martin Schleipfer\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/kXklBrDQep0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vous \u00eates curieux de savoir comment les incitations et les primes peuvent influencer les performances au sein d&#8217;une organisation ? Rejoignez Alex Srebny, repr\u00e9sentant commercial chez CLARITY, et Martin Schleipfer, leader de la gestion des performances commerciales chez SAP, pour explorer l&#8217;impact de la r\u00e9mun\u00e9ration incitative. <\/p>\n","protected":false},"author":5,"featured_media":11129,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[],"tags":[126],"class_list":["post-11125","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tag-lautomatisation"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.clarity.cx\/fr\/wp-json\/wp\/v2\/posts\/11125","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.clarity.cx\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.clarity.cx\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.clarity.cx\/fr\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.clarity.cx\/fr\/wp-json\/wp\/v2\/comments?post=11125"}],"version-history":[{"count":1,"href":"https:\/\/www.clarity.cx\/fr\/wp-json\/wp\/v2\/posts\/11125\/revisions"}],"predecessor-version":[{"id":11130,"href":"https:\/\/www.clarity.cx\/fr\/wp-json\/wp\/v2\/posts\/11125\/revisions\/11130"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.clarity.cx\/fr\/wp-json\/wp\/v2\/media\/11129"}],"wp:attachment":[{"href":"https:\/\/www.clarity.cx\/fr\/wp-json\/wp\/v2\/media?parent=11125"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.clarity.cx\/fr\/wp-json\/wp\/v2\/categories?post=11125"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.clarity.cx\/fr\/wp-json\/wp\/v2\/tags?post=11125"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}